Spring's Must Have Accessory - The Jackson's Jute Bags
Why You would be mad not to invest in the jackson's jute bags this season
A revolution in Eco-friendly fashion - The Jacksons, London is a celebrated brand that has captured the hearts of eco-conscious consumers and fashion enthusiasts alike with their unique, hand-crafted jute bags. Founded by Louise Jackson, the company has become synonymous with sustainability, style, and social responsibility. Each bag is meticulously crafted in collaboration with skilled artisans in Southwest Bangladesh, providing fair wages and empowering local communities. The Jacksons' jute bags are not only a testament to ethical fashion but also a vibrant expression of individuality, available in a wide array of colourful designs and playful slogans. These bags have transcended mere utility to become a symbol of mindful consumption, blending functionality with a chic, modern aesthetic.
The Jackson's Store
Described as a hidden gem in the heart of lively Notting Hill since the late 90s, The Jackson's was founded by costume designer Louise Jackson with her sister Joey. The passion of stage and props led to a store where dressing up was not limited to the young and colour was very much obligatory!
It soon became a lively community hub where creativity and individuality thrive. The boutique goes beyond conventional shopping, and is today a cherished destination for those seeking distinctive fashion and home goods that reflect personal narratives.
A fundamental aspect of The Jacksons' ethos is its dedication to sustainability and ethical practices. The boutique features iconic jute bags that are not only fashionable but also environmentally friendly. Handcrafted by women in Bangladesh, these bags are made under fair wage conditions, supporting a project that empowers local communities. Each purchase from The Jacksons signifies a strong commitment to positive change and responsible consumerism.
In addition to the jute bags, The Jacksons presents a thoughtfully curated range of clothing, jewellery, and homewares. Every item is selected with a discerning eye for design, ensuring shoppers find pieces that are not only aesthetically pleasing but also meaningful. Sound familiar?!
"To be an ethical brand taking a responsible approach to materials and the planet whilst helping to strengthen women’s role in society"
Jute Bags
The jute bags have emerged as a signature item over the years - attracting attention from around the globe. With clever phrases and artwork, these jute bags are not only colourful but playful, providing a platform for self expression and joy.
A fundamental belief of the brand is the empowerment and independence of women. This is why, for over a decade, Jackson and her brand have worked relentlessly to design products with a keen interest in the welfare of their jute artisans, as well as the wider environment.
Having started their journey with 100 all-female artisans in Bangladesh, The Jackson's now provide 1500 artisans with work year-round. A further 4000 people have been given employment opportunities through the production of materials such as jute cord, as well as bead work and embroidery. All their artisans are paid directly, giving them the freedom and choice to utilise their wage as they wish.
Production and Materials
The Jacksons' commitment to sustainability is further exemplified through their choice of material for their iconic products: jute. This remarkable plant boasts impressive environmental credentials, making it a preferred choice for those conscious of their ecological footprint.
Why Choose Jute?
- Rain-Fed Crop : Jute is a naturally rain-fed crop that thrives without the need for irrigation. This means it requires no additional energy resources, reducing its carbon footprint significantly.
- Carbon Neutral : The production of jute is virtually carbon free. This is because the jute plant not only grows with minimal human intervention but also actively contributes to carbon sequestration. As the plant matures, it absorbs carbon dioxide from the atmosphere, making it an effective carbon sink.
- Biodegradable and Renewable : Jute is a biodegradable and renewable resource. Unlike synthetic materials, jute decomposes naturally, ensuring a minimal environmental impact.
- Soil Health : Growing jute improves soil health. It enriches the soil with essential nutrients and helps prevent soil erosion, thereby contributing to sustainable agricultural practices.
By choosing jute, The Jacksons not only offer their customers stylish and unique products but also encourage environmentally responsible choices. Their dedication to eco-friendly practices reflects a broader vision of promoting sustainability in the fashion industry, inspiring others to think critically about the materials they use and the impact they have on the planet.
The Jacksons takes pride in its ongoing efforts to diversify its product offerings through the exceptional craftsmanship of its talented colleagues in Bangladesh. This collaboration not only highlights the artisans' skills but also aligns with the boutique's mission to support fair trade and sustainable practices. Through these new product lines, The Jacksons continues to invite customers to explore a world of creativity and craftsmanship, offering pieces that are not only beautiful and unique but also carry a meaningful story. Whether you're looking to accessorize with a beaded purse or add a musical touch to your home, The Jacksons has something special for everyone.
Whether you are fashion lover, a supporter of sustainability, or just looking for a unique gift, The Jackson's Jute Bags are the perfect way to celebrate the season and join in the brand's ever-evolving narrative!
