A positive feeling and a good dose of humour are what founded YAYA in 1992. Love, laughter and lots of strong coffee are what YAYA runs on. A mix of authentic items both feminine and edgy or nonchalant, casual with a feminine twist. Vintage and industrial with a hint of beach life, free-spirited fun and charming cheerfulness. YAYA clothing is the foundation for every women's wardrobe, be inspired. Shop the YAYA ladies new season fashion... Read More
A positive feeling and a good dose of humour are what founded YAYA in 1992. Love, laughter and lots of strong coffee are what YAYA runs on. A mix of authentic items both feminine and edgy or nonchalant, casual with a feminine twist. Vintage and industrial with a hint of beach life, free-spirited fun and charming cheerfulness. YAYA clothing is the foundation for every women's wardrobe, be inspired. Shop the YAYA ladies new season fashion collection today.
